- Updated On 07 Sep 2020
- 1 Minute To Read
Make it easy for the visitors of your online store to create an account, and at the same time, ensure that only verified ones get into your customers' base. With the Spryker registration process, which presupposes double opt-in, customers have to verify their email addresses to get registered. This allows you to:
- Secure yourself from spammers and fake email addresses.
- Get quality customers: those who confirm their accounts are more interested in your store.
- Acquire a new instrument for marketing, as you send the new customers a verification email where you can provide details about your store.
- Avoid high unsubscribe rates.